Strategic Impact
Badger Public Strategies is a Wisconsin-based consulting firm helping businesses, organizations, public leaders and campaigns navigate complex challenges, communicate effectively and turn strategy into results.
We bring together public affairs, communications and marketing, research, and strategic planning to develop practical solutions tailored to each client's objectives—and help carry those strategies through execution.
Wisconsin Roots.
Broad Perspective.
UNDERSTAND
Research & Insight
We start by understanding the issue, environment, audiences and information that shape the challenge.
BPS is rooted in Wisconsin and understands the communities, institutions and relationships that shape decisions across the state. Our approach combines that local perspective with research, communications expertise and strategic thinking to help clients understand challenges, identify opportunities and move forward with purpose.
STRATEGIZE
Clear Direction
We turn research and insight into practical strategies aligned with the client's objectives, circumstances and opportunities.
EXECUTE
From Plan to Action
We help carry strategy through implementation—coordinating the communications, outreach, marketing, research and other resources needed to move the work forward.
Experience Behind the Strategy
Richard Busalacchi brings more than three decades of leadership, public affairs and strategic experience to Badger Public Strategies. His career spans public-sector administration, government relations, elected office, nonprofit leadership, communications, research and organizational strategy.
Over a 33-year career in higher education and public administration, Busalacchi held progressively responsible leadership positions, including serving as a dean and in executive-level student services leadership. His experience includes strategic planning, communications and marketing, budgeting, stakeholder engagement, organizational leadership and the management of complex initiatives.
EDUCATION
A.A.S., Milwaukee Area Technical College, • B.B.A., Cardinal Stritch University, • M.S., University of Wisconsin–Stout, • Ed.D., Nova Southeastern University
Richard A. Busalacchi, Ed.D.
Founder & Principal
His experience in public-records research, government research and community-focused communications adds another dimension—combining information, strategy and communications to help clients understand complex issues and determine how best to move forward.
